Lead Management

From first signal to won deal — at lightning speed

Never miss a lead again. Capture them automatically via web forms, email and scraper, enrich them with company data, score them on buying intent and assign them to the right person — before the competition calls.

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14 days free · no credit card · live in 5 minutes

Lead captureAuto-enrichmentLead scoring

3×

More leads captured

80%

Less manual data entry

2.4×

Faster conversion to deal

Duplicate contacts thanks to deduplication

Lead capture

Capture leads from every source — automatically

Whether a lead comes in via your website, a LinkedIn message, a forwarded email or a manual import: The Agency CRM captures it without you lifting a finger. Embedded forms, email-to-CRM and the built-in scraper push every lead straight into your pipeline.

Embedded web forms with one snippet — no developer needed
Forward an email to leads@yourdomain.com and it appears as a lead
Scraper pulls company info from a URL and creates a lead record instantly

Capture leads from every source — automatically

Auto-enrichment

Instant company and contact data — zero manual work

The moment a lead arrives, The Agency CRM automatically looks up company registration, LinkedIn profile, phone number and industry. Your reps start every call with full context instead of a blank form.

Company registration, industry, revenue and headcount loaded instantly
LinkedIn profile and business email address found automatically
Extend custom fields with webhook data from your own sources

Instant company and contact data — zero manual work

Lead scoring & assignment

Focus on the leads that are truly ready to buy

Set your own scoring criteria — company size, industry, behaviour, source — and The Agency CRM ranks your leads automatically. High score? Instant notification to the right rep. Low score? Automatically into a nurture flow.

Custom scoring rules based on profile and behaviour
Automatic assignment to rep or team based on score or region
Routing rules: round-robin, load-balancing or fixed owner per segment

Focus on the leads that are truly ready to buy

Deduplication & lead map

No more duplicate records — and see who is in your area

The Agency CRM automatically detects duplicates on email, name or company number and merges them with one click. The interactive lead map shows all your prospects geographically — ideal for trip planning and regional targeting.

Automatic duplicate detection across multiple fields simultaneously
Smart merge: keeps the richest record, no data loss
Interactive map by region, industry or pipeline stage

No more duplicate records — and see who is in your area

Everything included

Everything you need to turn leads into revenue

From first touch to first payment — one system, no separate tools.

Multiple lead sources

Forms, email, scraper, API, CSV import, Zapier and native integrations send leads automatically to the right pipeline.

AI enrichment

The built-in AI assistant fills in missing fields, writes an opening email and suggests the best next step.

Smart segmentation

Filter leads by score, source, industry, region or custom field and build targeted lists for campaigns or follow-up.

Automated nurturing

Leads that aren't ready yet go automatically into an email sequence. When they click or reply, they are instantly flagged as warm.

GDPR-proof & secure

Consent management built into forms. All data stored in Europe, data processing agreement available immediately.

Lead reporting

See per source, channel and period how many leads come in, what they convert at and where the pipeline leaks.

"Leads used to be two days old before anyone picked them up. Now I get a notification within a minute and they're already enriched with company data. Our conversion rate went up 40%."

Tom VerhoevenSales director · Bright Digital

Lead map

See at a glance where your prospects are

The interactive lead map shows all your prospects on a map — filtered by industry, score or pipeline stage. Plan routes, spot clusters and find opportunities in regions you haven't touched yet.